“Life Magnified,” a series of :20 documentary segments about inspiring individuals, won Best PSA Campaign the PromaxBDA North America Awards in New York last night. The campaign was produced by Human Interest Films Inc. for A&E Networks Brand Partnerships and 45th & Dean. The stories, shot all over the U.S., are shown as :20 second “bumpers” during the broadcast of LivePD, the network’s most popular show.
Los Angeles-based content studio Human Interest Films is excited to announce its entry into the political media space through a new partnership with New York-based political strategy firm Siegel Strategies. Under the leadership of principals Jimmy Siegel and Miriam Hess, Siegel Strategies has distinguished itself as one of the most creative forces in the field. Siegel Strategies has been a powerful creative force behind campaigns for governors, mayors, attorneys general, and members of congress that garner attention, move numbers, and win elections.